The 15th annual edition of the ULTRA Music Festival will take place over the course of two three-day weekends March 15, 16 & 17 and March 22, 23 and 24, 2013 in Miami, FL. The event will be the first time ever for a major electronic dance music (EDM) festival to span over so many days. This year’s event drew over 165,000 fans and follows the Coachella model that was introduced in 2012 by having back to back weekends of the event, however, the promoters have indicated that each weekend will be “two unique experiences.”
Adam Russakoff, Executive Producer, Talent Buyer and Director of Business Affairs, adds, “Being the first-ever EDM leaning festival to go two weekends just supports our position as being the preeminent forward-thinking brand in electronica. Although we are already known as having the best and most relevant talent at our events, two weekends allows us to present even more and create two separate and distinct highly unique experiences for our attendees, let alone the impact this will have on the economy in terms of jobs and other ancillary industries like hotels and transportation.”
Tickets for both weekends go on sale to the general public on Wednesday, October 17.
Watch the recap from the 2012 edition of ULTRA Music Festival:
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