Shortly after the band made their debut ten years ago, Hinds hit what felt like an insurmountable obstacle – they had to change their name from Deers to Hinds for legal reasons. But, as their fans began to greet them at shows by cheering “¡VIVA HINDS!”, the band soon realized that what initially felt like an ending was actually just the beginning.
Fast forward to 2023, and ‘VIVA HINDS’ was written by the band’s co-founders, co-vocalists, co-guitarists and co-songwriters Carlotta Cosials and Ana Perrote after a series of endings. They hit a creative rut after releasing their 2020 album ‘The Prettiest Curse’, and their bassist and drummer shockingly decided to leave the band. They also split with their management team, lost touring revenue due to lockdowns from the pandemic, and were without a label for the first time. But when Perrote and Cosials got together to write again it became clear that their strong connection, one that inspires them to call themselves “millionaires in friendship,” would be the source of strength to keep the band alive. “We started the band because we are so safe and comfortable with each other. Our relationship is unbreakable,” Cosials stated. “This connection between us hasn’t changed since the very beginning. We still finish each other’s ideas, laugh at each other’s jokes and rhyme each other’s lines. Maintaining that enthusiasm for music and for Hinds through the years may seem extremely difficult to find, but it’s something that only can happen with your very best friend.”
HINDS spoke with B-Sides host Pete Mar about the overwhelming painful challenges they experienced before making their latest album. Losing their management, record label and bandmates, founders Carlotta Cosials and Ana Perrote talk about their strong relationship as friends to start anew and release their critically acclaimed album ‘Viva Hinds’.